Pokémon Yurutto (2026): Every Kanahei Plush and Figure

Pokémon Yurutto is a collaboration between Pokémon Center Japan and Kanahei, a Japanese illustrator known for her soft, round character designs. The line produced three volumes of capsule toy figures, a small plush range, and bag mascots and accessories. All were sold exclusively through Pokémon Center Japan locations.

If you want one now, secondhand import shops are your only route. The original capsule machines are gone, which makes these harder to find than standard Pokémon Center plush. Prices vary by character and volume.

Start with a Vol. 1 capsule figure if budget is your concern. The plush and mascot range runs significantly higher on the used market.

Every Yurutto release: figures, plush, and accessories

The line launched with the Figure Collection Volume 1, a set of gashapon capsule toys dispensed from machines inside Pokémon Center Japan stores. Two more figure volumes followed.

A separate soft-goods release added large and small plush, bag mascots, a lunch tote, coin purse, tumbler, and phone jacket. This second range went on sale December 15, 2018 at Pokémon Center Japan.

Where to start: three picks at different price points

The capsule figures are the most affordable entry. Volume 1 figures like Ludicolo and Bewear sit under $25 when you find them.

The larger plush and mascot range runs higher because fewer were made and overseas buyers are competing for them.

Buy Now

Best value: a Vol. 1 capsule figure

The Volume 1 set covers Alola-era favorites: Rowlet, Bewear, Dedenne, Ludicolo, and a Pikachu in Kanahei's rounded style. Most turn up in the $19–$40 range depending on the character. Ludicolo and Bewear are the most common finds.

Best display piece: a large plush

The full plush range (Eevee, Raichu, and Bulbasaur confirmed) is Kanahei's style translated into a squishable sitting form. Observed prices run from $25 for Bulbasaur up to $130 for the laying-down Raichu version (observed October 9, 2026). These sit cleanly on a shelf alongside standard Pokémon Center plush.

Buy Now

Best gifting pick: Eevee mascot or mini bag

Eevee appears in nearly every Yurutto format: the large plush, the mascot keychain, and the Eevee mini bag (observed $29.95 on October 9, 2026). The mini bag is the most wearable item in the whole line and the one gift-ready piece that works outside a display shelf.

Telling authentic Yurutto from unofficial lookalikes

Kanahei's style (simple round Pokémon with big heads and minimal detail) has been imitated by unlicensed manufacturers. Authentic Yurutto products carry the "Pokémon Center Limited" or "Pokémon Center Exclusive" label in their original packaging. They also include Pokémon Center Japan branding on the bottom tag or capsule insert.

Watch for a few specifics:

• Capsule figures have a flat circular base with the Pokémon Center Limited text molded or printed in Japanese.
• Plush tags carry both The Pokémon Company International licensing mark and Kanahei's name or logo.
• Unofficial versions often drop the Pokémon Center copyright text, use slightly different proportions, and appear in listings without photos of the original packaging.

When buying from independent shops, read the listing title carefully. "Yurutto" in the title alongside "Pokémon Center Limited" or "Pokémon Center Exclusive" is the clearest signal of authenticity. If the listing describes it only as "Kanahei style" without the Pokémon Center attribution, confirm with the seller.

Pokemon Bewear Yurutto Mascot Pokemon Center Limited Mascot [USED]

$96.99 USD

Buy Now View product

Why the gashapon figures are the hardest to find

The capsule figure volumes were distributed exclusively through gashapon machines inside Pokémon Center Japan stores. There was no online ordering and no international shipment from Pokémon Center Japan at the time.

That distribution model is the reason prices on the secondary market sometimes exceed what the original capsule cost. To get a Volume 1 Rowlet in 2018, you had to visit a Pokémon Center Japan location, insert coins, and turn the machine.

Today, the only route outside Japan is a collector who kept theirs or an import shop that sourced them.

It also means complete sets of any given volume are genuinely rare: a buyer who got a random capsule had no guarantee of which character they received, so singles are far more common than full runs.

Buy Now

Display and care for Yurutto figures

The capsule figures are small PVC pieces, roughly 4–5 cm tall, with the flat base characteristic of gashapon toys. They display well in a small shelf row or a shallow shadow box. The paint is intentionally minimal: UV exposure and dust are the two risks over years on a shelf, but there is little to chip.

Keep figures out of direct sunlight. PVC plasticizers migrate over time, so avoid sealing them in airtight bags where outgassed plasticizer has nowhere to go. A simple display case with occasional air circulation is enough.

The plush range is machine-washable by general plush standards, but check the tag before washing: the Pokémon Center Limited tag typically says dry clean or surface clean only to protect the stitching. Hand-washing cold and air-drying is the safest option for any older plush from this line.

Ditto Pokemon Yurutto Volume 3 Figure Collection, Pokemon Center Exclusive (Pre-owned)

$31.00 USD

Buy Now View product

If you collect multiple capsule figures from the same volume, displaying them together on a small acrylic riser shows the Kanahei style as the deliberate aesthetic it is, rather than a mix of random finds. Each character fits the same rounded Yurutto proportions, so the set reads as cohesive.

A gift-angle note for the Q4 season

Yurutto items work as Q4 gifts for any Pokémon fan who already has the standard Sitting Cuties or All Star Collection plush. They are not widely known outside Japan-import collector circles, which makes them a more distinctive gift than what a general retailer stocks. If you are looking for broader Pokémon gift ideas across budgets, the Pokémon 2026 Holiday Gift Guide covers multiple categories in one place.

For other Japanese-exclusive Pokémon figure lines, the Pokémon DesQ Desktop Figures guide covers Re-Ment's office-themed capsule sets, which follow a similar Japan-exclusive distribution model.

Frequently asked questions

What does "Yurutto" mean?

Yurutto (ゆるっと) is a Japanese word meaning "loosely" or "in a relaxed way." It describes the casual, soft visual style Kanahei brought to the Pokémon collaboration, in contrast to more detailed collector figures.

Who is Kanahei?

Kanahei (かなへい) is a Japanese illustrator whose characters appear widely on LINE messaging stickers and merchandise. Her signature style uses rounded forms, flat colors, and simple expressions, which translated naturally to a Pokémon plush and figure collaboration.

Are Yurutto figures still being produced?

No new Yurutto capsule figure volumes or plush have been announced as of October 2026. The line appears to have concluded after Vol. 3 of the figure collection, making the existing releases a closed set.

How do I know which volume a capsule figure is from?

The volume number appears on the original capsule housing and on the flat base of the figure. Pre-owned listings from import shops typically state the volume in the product title.

Volume 1 includes the Alola-era lineup. Volume 3 adds Bulbasaur and Ditto.

Can I get Yurutto items shipped from Japan?

The original Pokémon Center Japan listings are no longer active. Independent shops that specialize in Japanese import Pokémon goods are the primary source now, and most ship internationally.