Blog · Collecting

Ichiban Kuji Pokémon “Mega Evolution”: Complete Prize Guide 2026

Ichiban Kuji Pokémon Mega Evolution Prize A Mega Charizard X plush toy
Pokémon "Mega Evolution" Mega Charizard X Plush Toy [Ichiban-Kuji Prize A] · from $45.00

The Ichiban Kuji Pokémon “Mega Evolution” lottery series landed all five of its prizes on international secondary markets, and every one is currently available from independent shops at fixed secondary prices.

This guide walks through each prize in the set, what makes each one worth tracking down, and where the pricing logic gets interesting.

What Is Ichiban Kuji?

Mega Evolution arrived in Pokémon X and Y in 2013 as a temporary battle transformation requiring a Key Stone and a Mega Stone unique to each Pokémon. Not every Pokémon received a Mega Evolution, and that selectivity is exactly what makes a dedicated merch line around the mechanic feel substantial.

Ichiban Kuji is a Japanese lottery prize system run by Bandai. Tickets are sold at convenience stores, hobby shops, and gaming centers across Japan, and each ticket guarantees exactly one prize. The prizes rank from Prize A (typically the largest or most desirable) down through lettered tiers, with a "Last One" prize reserved for whoever buys the final ticket in the entire print run.

Bandai produces these in limited quantities. Once a set closes, individual prizes migrate to the secondary market where independent retailers buy and resell them as standalone items. That is where collectors outside Japan access them today.

The Pokémon “Mega Evolution” Ichiban Kuji set focuses entirely on the Kalos-era Mega forms, covering five Pokémon across five prize tiers.

Prize A: Mega Charizard X

Prize A is the lead item in any Ichiban Kuji set, and Mega Charizard X earns it here.

The plush captures Mega Charizard X's distinctive Fire/Dragon typing: jet-black scales, blue flame detail, and the angular horn silhouette that separates the X form from its counterpart. Secondary prices start at $45.00 from Joe's Japan Plushies, with other sellers listing it higher depending on stock levels.

At the $45 floor it is competitive with standard Pokémon Center plush releases and well under the $65-plus territory of premium Japanese plush sets from Bandai's other lines. For a Mega Charizard X collector, the lottery-exclusive framing adds context the standard retail shelf does not offer.

Prize B: Mega Charizard Y

This is the most structurally unusual feature of the entire set.

Mega Charizard X and Mega Charizard Y are distinct Mega Evolutions that require different Mega Stones: Charizardite X versus Charizardite Y. They are not alternate colorings of the same plush. Mega Charizard X is Fire/Dragon with black scales; Mega Charizard Y retains the classic Fire/Flying typing, red coloration, and dramatically larger wingspan.

The Ichiban Kuji Pokémon “Mega Evolution” set is the only current official plush line where both Mega Charizard forms exist as separately purchasable secondary-market items. You can target the form you want without buying both. Prize A and Prize B are independent SKUs at independent sellers, priced $45.00–$55.00 for the Y form depending on the retailer.

Ichiban Kuji Pokémon Mega Evolution Prize B Mega Charizard Y plush toy
Pokémon "Mega Evolution" Mega Charizard Y Plush Toy [Ichiban-Kuji Prize B] · $45.00–$55.00

Prize C: Mega Gengar

Mega Gengar is the priciest ranked prize in the set at $55.00–$59.00, sitting above both Charizard forms on the secondary floor.

The pricing premium reflects strong collector demand. Gengar is one of the most popular Ghost-type Pokémon in the franchise, and Mega Gengar's design leans into that appeal with a flattened, partially-sinking silhouette that exaggerates the original's spooky quality. With October beginning and Halloween a month out, Ghost-type collector interest reliably climbs through this window.

The Mega Gengar plush is the one to prioritize if you are building a themed Halloween display or filling a Ghost-type shelf. The price premium over the Charizard prizes is modest enough that waiting for a deeper discount seems unlikely.

Pokémon Mega Evolution Mega Gengar Plush Toy Ichiban-Kuji Prize C

Pokémon "Mega Evolution" Mega Gengar Plush Toy [Ichiban-Kuji Prize C]

$55.00–$59.00

Prize D: Mega Gardevoir

Mega Gardevoir is the Kalos arc's flagship Pokémon, the partner of Diantha (the Kalos Champion), and has appeared across multiple concurrent merch lines in 2026.

The Ichiban Kuji plush is notable for being the only soft-format Mega Gardevoir currently in stock. The Scale World Kalos figures line (also available through independent sellers) features Mega Gardevoir in a detailed PVC format alongside Diantha. The ME01 Mega Evolution TCG set includes Mega Gardevoir as one of its marquee cards.

Both of those are hard formats. The Ichiban Kuji plush fills the one gap: a plush version of the Mega form for collectors who want something displayable on a fabric-friendly shelf.

Secondary prices sit at $47.00–$49.00, the tightest range in the entire set and one of the lowest floors despite the character's broad collector base.

Ichiban Kuji Pokémon Mega Evolution Prize D Mega Gardevoir plush toy
Pokémon "Mega Evolution" Mega Gardevoir Plush Toy [Ichiban-Kuji Prize D] · $47.00–$49.00

Last One Prize: Mega Lucario

The Last One prize is structurally the rarest item in any Ichiban Kuji set.

In the original Japanese lottery format, only the single person who purchases the very last ticket in the entire run wins the Last One prize. That one-winner-per-print-run mechanic makes it categorically rarer than Prize A, which has one copy per pack of tickets. When sets move to secondary market sellers, those sellers acquired the Last One prize through their own lottery purchases, and they price it accordingly.

Here is the wrinkle: the Mega Lucario Last One prize carries a secondary floor of $50.00–$64.00, which means its floor ($50) is actually lower than Prize C Mega Gengar ($55). The rarity signal from the "Last One" designation has not translated into a meaningful premium at current market conditions.

If the rarity story matters to you as a collector, the Last One prize is arguably the value play in the set right now, not a premium. If you care about the character more than the lottery-mechanic backstory, Lucario has strong independent collector demand that has nothing to do with prize tier.

Pokémon Mega Evolution Mega Lucario Plush Toy Ichiban-Kuji Last One Prize

Pokémon "Mega Evolution" Mega Lucario Plush Toy [Ichiban-Kuji Last One Prize]

$50.00–$64.00

Lucario, Legends Z-A, and the ME07 Connection

Lucario's Mega Evolution has a specific relevance to the current TCG arc.

The ME07 Aura Seeker set, confirmed for a Japanese release in late 2026, has four ex★ cards announced so far. Lucario is the only one of those four with a canonical in-game Mega Evolution.

Mega Lucario was introduced in Pokémon X and Y as one of the earliest revealed Megas, appearing in promotional materials before the games launched. It uses Lucarionite to transform and gains the Adaptability ability, boosting moves that share its Steel/Fighting typing.

For collectors tracking the ME01–ME07 arc, owning the Mega Lucario Ichiban Kuji plush alongside ME07 cards when they release creates a cohesive Lucario Mega display that spans both the TCG and plush formats simultaneously.

Legends Z-A, which launches October 16, features Mega Evolution as a central in-game mechanic and is set entirely in Lumiose City. Lucario (#448) received its Mega Evolution in Pokémon X and Y alongside the Mega mechanic's debut, cementing it as one of the format's signature Pokémon.

How to Buy These on the Secondary Market

Check multiple sellers for the same prize

Each prize in this set appears across several independent retailers. Price spreads are real: Prize A Mega Charizard X ranges from $45 to over $68 depending on the seller. Checking DexHaul's search lets you compare active listings side by side rather than visiting each storefront individually.

Buy Now vs. pre-order status

All five prizes listed here are in-stock secondary market items available for immediate purchase, not pre-orders. You are buying from a retailer who already holds the physical item, not waiting on a production run.

Condition is consistent in this format

Ichiban Kuji plush prizes are soft goods. They do not grade the way TCG cards do, and there is no PSA equivalent for plush.

Secondary sellers for this set typically list them as new in the original packaging. If a listing does not specify packaging condition, ask before buying.

Which Prize Should You Buy First?

If you collect Mega Charizard specifically: Prize A (Mega Charizard X) at $45 is the floor entry, and the Charizard Y Prize B is a meaningful companion because the two forms are separately available here and nowhere else in current plush stock.

If you are building a seasonal Ghost-type display: Prize C Mega Gengar is the pick, and October is the right window.

If you want the Kalos flagship or a cross-format Gardevoir shelf: Prize D Mega Gardevoir at $47–$49 is underpriced relative to the character's current profile across TCG and figures lines.

If the rarity story is the appeal: the Last One Mega Lucario at $50 floor is technically the rarest item in the set at a price below the Gengar. That is an unusual market condition that rarely persists indefinitely.

Browse all five Ichiban Kuji Pokémon “Mega Evolution” prizes from independent shops at DexHaul's Mega Evolution plush search. DexHaul is independent of The Pokémon Company and refers shoppers to verified independent retailer listings.

Catch 'em all

More Mega Evolution finds from independent shops.