Polaroid x Pokémon: Go or Now, and Which Film Works With Your Camera
By Dexhaul Team · September 9, 2026
Buy the wrong film for a Polaroid x Pokémon camera and it won't fit.
The collaboration launched by Polaroid and officially confirmed via Pokémon spans three camera models and three distinct Pokémon-branded film editions. The Go cameras and the Now camera use completely different film formats. Buying the wrong one is a common mistake, and this guide exists to prevent it.
Start here: the $99.99 Pokémon Go Gen 3 and the $139.99 Pokémon Now Gen 3 are separate products with incompatible film cartridges.
The Two Camera Lines
The Polaroid Go Gen 3 is the compact option. It fits in a jacket pocket and produces photos roughly half the size of a standard instant print (about 2.6 x 2.1 inches). It uses Go-format film cartridges exclusively.
Two Pokémon character variants exist: Pikachu and Sylveon, both priced at $99.99 from Focus Camera. Mechanically they are identical. The only difference is the printed design on the camera body.
The Polaroid Now Gen 3 is a full-size instant camera at $139.99. It produces larger prints (approximately 3.1 x 3.8 inches with the white border) and uses i-Type film cartridges, the same format as the Polaroid Now+ and other modern Polaroid cameras. Only one Pokémon character variant exists for the Now: a single edition without a character-specific label.
The Film Compatibility Problem
This is the part that trips up buyers.
Three Pokémon-branded film editions are currently in stock. They are not interchangeable, and the packaging does not always make the camera compatibility obvious at a glance.
If you own or are buying a Pokémon Go Gen 3: you need Go-format film.
Two Pokémon Go film editions exist, both double packs (16 shots total) at $24.99 each from the official Polaroid store. The Pikachu Edition and the Sylveon Edition carry different Pokémon-themed artwork printed on the film borders, but the film itself is identical in format and quality. Pick the character design you prefer.
If you own or are buying a Pokémon Now Gen 3: you need i-Type film. The Pokémon Color i-Type Film Edition ($22.99) is the correct match, carrying Pokémon border artwork compatible with the Now's larger print format.
This film does not fit the Go cameras.
The quick rule: Go camera uses Go film. Now camera uses i-Type film. Check the box before you buy.
Which Film Edition to Choose for the Go
Both Go film editions are functionally identical. The Pikachu Edition features Pikachu border artwork on each developed print. The Sylveon Edition uses Sylveon border artwork instead.
If you bought the Sylveon Go Gen 3 camera, the Sylveon film is the natural match. If you bought the Pikachu Go Gen 3, the Pikachu film matches. Camera body and film are sold separately, so mixing is entirely valid: a Pikachu camera with Sylveon film works without issue.
Collectors who want both character designs on their prints will need to buy both film editions.
The Bundle Question
Focus Camera sells a Sylveon Go Gen 3 bundle at $179.95 that includes the camera, film, a case, the Go Photo Album Pokémon Edition, and additional accessories.
The camera alone is $99.99, the film double pack is $24.99, and the photo album is $24.99. That totals $149.97 for three pieces, leaving roughly $30 of bundle cost attributed to the case and accessories.
A Polaroid Go case from the standard Polaroid lineup typically runs $15–$25 separately. If you intended to buy a case anyway, the bundle is approximately break-even to slightly more expensive than buying components individually. If you were not planning to buy a case or accessories, the bundle costs more.
The bundle makes sense if you want everything in a single order and find the included case acceptable. It does not save money outright.
The Photo Album
The Polaroid Go Photo Album Pokémon Edition ($24.99) holds up to 36 Go-format prints in slip-in pockets. It is designed specifically for Go-format prints and will not hold Now-format prints, which are larger. Pokémon artwork decorates the cover.
If you own a Pokémon Now Gen 3 and want to store your larger prints, you will need a standard i-Type format album. The Pokémon Go Album is not compatible with Now-format prints.
Which Camera Is Right for You
The Go is the right choice if portability matters and you prefer a camera that fits in a bag without taking up much room. The smaller print size is a real difference: Go prints are noticeably smaller than Now prints, which affects how the photos look on a shelf or in a display.
The Now is the right choice if you want the larger, more conventional instant photo format. The $40 price gap between the Go ($99.99) and the Now ($139.99) reflects the difference in size and print area. Larger prints also display more detail from the Pokémon-themed border artwork on the film.
Both are official Pokémon collaboration products from an independent manufacturer. Dexhaul is not affiliated with Polaroid or The Pokémon Company.
Summary: Compatibility at a Glance
Go Gen 3 Pikachu ($99.99): uses Go film. Go Gen 3 Sylveon ($99.99): uses Go film. Now Gen 3 ($139.99): uses i-Type film.
The Pikachu Go film and Sylveon Go film are interchangeable between Go cameras. The i-Type Pokémon Edition film is exclusive to Now cameras.
Every Pokémon Polaroid product currently in stock is available through independent merchants who list on DexHaul. Browse the full Polaroid x Pokémon lineup at dexhaul.com to compare prices across sellers, including cameras, film packs, and the Go Photo Album, all from independent storefronts.